COVID-19 Products and Support Update September 18, 2020, see more information here. View PPE Products

Map, Directions & Hotel Information

Financial Institution Products Corporation®
4721 S. Biltmore Lane
Madison, WI. 53718
800-722-3498

The Financial Institution Products Corporation is located on Madison's East side, near the intersection of Highway 151 and Interstate 90/94 inside the Wisconsin Bankers Association building.


View Larger Map

The hotels listed below are all located in the same business park as the WBA/FIPCO office. The exclusive rates listed below for FIPCO training attendees are based on hotel availability. FIPCO recommends making your hotel reservations several weeks prior to arrival. 

Cambria Hotel Madison East
5045 Eastpark Blvd, Madison, WI 53718

Rate Information: $109.00 plus taxes & fees per night. Your room will be either a King or Two Queen Studio Suite with microwave and mini-fridge. Complimentary wifi and a hot breakfast buffet are included in your room reservation.

Book Online: Click here.

Phone Reservations: Call the hotel directly at 608-241-7070. Provide the Corporate Account Code “LWIB” and the friendly agent will be glad to make your reservation.


Holiday Inn Madison at the American Center
5109 W Terrace Drive, Madison, WI 53718

Rate Information: $115.00 plus taxes & fees per night. Your room reservation includes a hot breakfast buffet. Complimentary shuttle transportation to and from the WBA office, as well as the Dane County Regional Airport (MSN), is available.

Book Online: Click here. Use the WBA Corporate ID Code 100195629. On the main page select "More Options", input the code into the "Corporate ID" section and continue with your dates and number of guests.

Phone Reservations: Call our reservations department directly at 608-249-4220 and reference the Wisconsin Bankers Association corporate rate. Corporate ID Code: 100195629.


Madison La Quinta Inn & Suites
5217 E. Terrace Drive, Madison, WI 53718

Rate Information: $85.00 plus taxes & fees per night. Your room reservation includes a hot breakfast buffet and complimentary wifi. Complimentary shuttle transportation to the Dane County Regional Airport (MSN) is available.

Book Online: Click here.

Phone Reservations: Call the hotel directly at 608-245-0123 (dial option 5 for the front desk) and reference the WBA Corporate Code 1000041202.